We screened our videos to our group who in turn reviewed us, giving feedback on what elements of the video they particularly enjoyed.
As a general opinion, the section with the four band members all playing their section at one time was successful; the 4 clips tiled showed a rounded perspective of the performance which everyone enjoyed. It also managed to avoid showing their faces, which was the initial intention.
I would like to keep my music video performance based, and everything else promotional. This would consist of graphic pieces or album artwork completely separate to the instrument element, but still involving the band as a unit.
Another element is that people enjoyed seeing the musicians tattoos or appearance. The feedback surrounding the band members was that the visual element surrounding them helped promote the entire image of the band, so when considering my digital work, this is something I have to highlight.
This would please the consumer or the audience on the level that they enjoy to see their band, but they wouldn't want to see them doing something serious. The guitarist owns a clothing label, which focuses on photoshopping cats onto various things, and their album art shows an illustration of the band with animal heads. This is something I want to adapt and work on; the illustration would be a good to re-create with them, but with real-life animal heads photoshopped onto them.
Clear and focussed look at how the video appealed to the audience. You have taken their comments into consideration when thinking about print designs. Also good comments about audience expectations of genre. Good to be considering band's clothing label and also the images they have already used to promote themselves.
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